The School of Equine Shiatsu
Arguably the best school of shiatsu for horses in the United Kingdom, and one of the few such schools in the world
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www.schoolofequineshiatsu.comThe Brief
To develop the site in such a way so they are number 1 for the term ‘equine shiatsu’.
The Detail
- Develop a site structure which allows effective optimisation.
- Offer the capacity to introduce new content, therefore enhancing the optimisation process.
- Develop the site so the business can increase the number of customer conversions.
The Challenge
Nothing too challenging with this particular project as it was a simple process of optimisation all the different areas in this ‘not so competitive’ niche area. It took 6 months for the business to become top of the search engine rankings.
The Result
The finished website has provided The School of Equine Shiatsu with:
- A site which is ranked highly on search engines.
- A site which enables greater customer conversions.
- A framework for more effective marketing content explaining the concept.
Technologies
WordPress, PHP, MySQL, XHTML, CSS, JavaScript, logo vectorisation
What The Client Says
“Since our site has become so prominent we have been fully booked for months in advance. Business has increased dramatically and we actually had to double the number of our courses.”
